About philip kerr
Hi, I’m Philip Kerr - SaaS Sales Leader, Certified Revenue Architect, Fractional CRO, and Executive Coach.
For over 12 years, I’ve helped ambitious SaaS companies scale smarter, faster, and more sustainably.
I’ve had the privilege of building and leading high-performing sales and go-to-market teams at some of the Nordics’ most successful SaaS companies, including Lime Technologies (CRM), Winningtemp (HR Tech), and SalesScreen (Sales Gamification).
Through these roles, I experienced firsthand what it really takes to move from founder-led growth to a scalable, investor-ready revenue engine, and what happens when companies don’t.
Originally from Sweden and now based in Norway, I’ve worked with over 300 companies across the Nordic region, aligning Marketing, Sales, and Customer Success into one cohesive growth engine.
My roots go back to the pre-SaaS era, which gives me a unique perspective on the industry’s evolution - from on-prem to SaaS, from "growth at all costs" to today's focus on sustainable, profitable scaling.
After years of watching companies hit the wall at 30–100 MSEK/NOK ARR - not because they lacked ambition, but because they lacked scalable structure, I launched my own company in 2025.
My mission
To provide flexible, senior-level revenue leadership exactly when you need it most - before it’s too late, and without the risk or cost of a full-time executive hire.
Today, I help ambitious founders and revenue teams grow with clarity, confidence, and control - combining data-driven strategy with people-first leadership to turn ambition into predictable, scalable growth.
Professional Experience
Founder & Fractional CRO
Philip Kerr | 2025 – Present
Revenue strategy for B2B startups and scaleups, focusing on GTM alignment and sustainable growth.
Account Director
SalesScreen | 2024 – 2025
Led strategic accounts and supported enterprise clients in driving performance through gamified sales enablement.
Country Manager, Norway
Winningtemp | 2020 – 2024
Built and scaled the Norwegian market from the ground up. Responsible for go-to-market execution, team leadership, and revenue growth.
Account Executive
Lime Technologies | 2015 – 2020
Managed full-cycle B2B sales of CRM and SaaS solutions across Norway and Sweden. Focused on customer relationships, sales processes, and adoption among new and existing clients.
Co-founder
Treno | 2012 – 2015
Co-founded Treno, a platform helping sports organizations streamline communication and payments to improve operations and cash flow.
Licenses & Certifications
Mastership in Revenue Architecture – Winning by Design (2025)
CRO School – Pavilion (2025)
NLP Master Practitioner – The Priority Academy Ltd (2024)
NLP Practitioner – The Priority Academy Ltd (2024)
Leadership Training – Dale Carnegie (2024)
Innovation Leadership - Gothenburg University Executive Education (2023)
Sales Leadership & Performance Management – Gazing Performance (2021)
Winning with Relationship Selling – Dale Carnegie (2018)
Ski Tour Guide Certification - STS Alpresor (2010)
Education
Blekinge Institute of Technology
Bachelor of Science in Business Administration
Focus: Business Development & Innovation
2012 – 2015
Languages
Swedish – Native
Norwegian – Fluent
English – Fluent
Ready to build a revenue Engine that scales?
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