Philip J. Kerr
Built inside real pressure
Philip Kerr, executive performance advisor, Tønsberg, Norway.
I am not coming at this from theory. I am a certified mental trainer and performance coach with more than 14 years of hands-on experience in sales, leadership and business growth.
I have spent much of my career building, leading and growing businesses in tech and SaaS. I have led teams, scaled markets and carried targets, inside companies growing fast and companies falling short. I know the realities of ambitious targets, commercial pressure, leadership responsibility and organizational change from the inside.
What sets my work apart is the combination of deep commercial experience and expertise in human performance. In the companies I helped build, the strategy was rarely the problem. What determined the outcome was what happened to the people behind the execution: how they handled pressure, made decisions under uncertainty, and led themselves when there was no margin for error.
That's what I work with now. My work focuses on the human side of execution: the mindset, behaviours, structure, resilience and self-leadership required to turn strategy into consistent performance.
Today I work with founders, CEOs, CROs, managers, leadership teams and commercial teams across a wide range of industries, helping them close the gap between what they want to achieve and what they are currently able to execute.
It's also the background that means you don't need to explain your world to me. I have already lived it.
What I believe
Behaviour is the lever.
Sustainable change has to connect to what the person wants for themselves, not just what the company needs. That alignment is what makes new behaviour stick under pressure.
Sustainable performance is designed.
High performance doesn't happen by accident or by pushing harder. It happens when the right structure, habits and environment are deliberately built around the person's ambition.
The gap is almost never the strategy.
Most performance problems aren't about knowledge or ambition. They're about behaviour that hasn't caught up with the strategy. That gap is closeable.
Pressure reveals the system.
When things get hard, what you've built either holds or it doesn't. My work is about building systems that hold: for individuals, for teams and for the performance environment around them.
Background
14+ years in Nordic B2B SaaS — sales, growth and commercial leadership
CRM, HR-tech and sales performance environments
Certified Mastership in Revenue Architecture
NLP Master Practitioner
Hintsa Performance Coaching Certification — completing 2026